Juventus may be struggling on the pitch, but their financial situation has significantly improved over the past year, largely due to their return to the Champions League following a one-year ban related to the ‘plusvalenze’ case, according to La Gazzetta dello Sport.

The Bianconeri announced that they closed the last six months of 2024 with a profit of €16.9 million, a remarkable turnaround from the €95.1 million loss recorded in the same period of 2023 and the €199 million deficit for the entire previous season. A key factor in this recovery was UEFA prize money, with the club earning €64.1 million from their participation.

Juventus are set to receive an additional €5 million based on their performances from January onwards. However, their early eliminations from both the Champions League and Coppa Italia will result in a €15 million shortfall compared to their initial business projections. Securing a top-four finish will be crucial, not only for Thiago Motta’s future but also for the club’s financial stability.

The club also benefitted from an increase of €5 million in ticket sales, a reduction in payroll costs, and substantial profits from player sales. Juventus’ revenues increased from €173.3 million to €224.2 million over the past 12 months, despite still lacking a main sponsor, which would typically generate around €20 million per year.

Juventus earned €67.4 million in profits from player trading, with the most lucrative deals involving Matías Soulé, Dean Huijsen, and Samuel Iling-Junior. These departures helped stabilise amortisation costs, despite significant transfer market investments—€154 million in June and €37 million in January.

The club is currently in compliance with UEFA’s squad cost rule, which stipulates that player wages should not exceed 80 per cent of total revenue. By the end of the fiscal year in June, Juventus anticipate a deficit of approximately €30 million, a manageable figure that would prevent the need for a capital increase.